Legend has it that one cold night Santa, being known as a man of great generosity and feeling great remorse at the duties of his reindeer, plied a quantity of brandy over some rich cake and gave it to his lead reindeer to keep him warm, resulting in a red nose.
The famous Christmas song Rudolph the Red-Nosed Reindeer started life as a poem created by an American advertising executive called Robert May. He was requested to produce a poem that could be given away to children by the Santa Claus employed by Department Stores at Christmas! Working as an Advertising Executive, Robert May had a natural flair with words and was able to compose the Rudolph the red-nosed reindeer poem. This marketing ploy was a massive success and approximately 2.5 million Rudolph the red-nosed reindeer poems were given away in the first year of its publication!
In 1949 the singer Gene Autry recorded a musical version of Rudolph the Red-Nosed Reindeer composed by Johnny Marks. In Athens officials say somebody added a little holiday spirit to the deer-crossing signs hereabout: red reflectors on the deer silhouette’s nose and, they assured, if you ever saw one, you would even say it glows. The culprits' identity is a Christmas season mystery that has piqued their curiosity.